KITA to Hold “L'Oreal-Tech Startup
Will discuss cooperation with Korean tech start-ups in augmented reality (AR),
biotechnology, 3D printing, etc. -
The Korea International
Trade Association (Chairman: Kim Young-Ju) are looking for companies to
participate in the “L'Oreal-Tech Startup One-on-One
Meet-Up” hosted by COEX Startup Branch on February 25th.
L'Oreal is planning to
conduct one-on-one consultation with 10 Korean domestic tech start-ups with
innovative technologies in three areas: ▲consumer
experience (virtual realty and augmented reality), ▲
product (biotechnology, eco-friendly technology, etc.), and ▲ operation (3D printing, Internet of Things, etc.).
Applications are accepted on
the website of the Korea International Trade Association (www.kita.net). The
first deadline is January 23rd and the second deadline is February
10th. Priority matching opportunities with L'Oreal Group’s global
representatives and extra points will be given to the companies that applied
within the first deadline.
The shortlisted companies
for the meet-up will be individually notified in February, and the selected companies
will discuss the possibility of business cooperation with L'Oreal Group's
global representatives and open innovation team, and the officials from L'Oreal
Asia-Pacific and L'Oreal Korea.
Cho Sang-hyun, chief of
Global Startup Center at the Korea International Trade Association, said, “We hope that this event will serve as an opportunity for new
discoveries of outstanding K-beauty technologies and their expansion into the
global market.” He added, “As
the largest open innovation support provider, the Korea International Trade
Association will continue to hold the ‘Global Fortune 500 Connect’ event this
year and contribute to boosting open innovation for Fortune 500 companies and