For two days from Thursday, November 9 to Friday, November
10, the Korea International Trade Association (KITA, Chairman Christopher Koo)
held the “2023 Bangkok K-Premium Show” at the Centara Grand Convention Center in Bangkok,
Thailand, in connection with “K-EXPO Thailand 2023”.
The
K-Premium Show is an exhibition of high quality Korean products, held each year
by KITA in strategic markets for export expansion for the purpose of providing
full-fledged support for recovery of exports. It has been held in Japan
(Tokyo, May), France (Paris, May), Vietnam (Ho Chi Minh, June), Indonesia (Jakarta,
September), and has also been expanded to Thailand (Bangkok, November) this
year.
At this
year’s K-Premium Show, forty companies attended, which included top Korean SMEs
and brandname companies that are attaining popularity in the Southeast Asian
region, such as in beauty, food and household goods.